The Brief.
Halyard is a British education consultancy guiding families and students into the world’s top schools and universities. They needed a brand and website that reflected their heritage, trustworthiness, and discretion, combining the traditions of British education with a contemporary, global outlook.
The Solution.
We developed a sophisticated new brand identity and digital presence that balance tradition with modern clarity. Drawing on the heritage of academia, we reimagined Halyard’s knot mark as a symbol of connection and trust, refined, timeless, and recognisable across all touchpoints. The wordmark’s classic serif typeface was paired with a deep navy palette, evoking stability and intellect while maintaining a fresh, contemporary edge.
To bring the brand to life, we designed and built a sleek, content-led website that mirrors the brand’s discreet elegance. The result is a confident and credible digital experience that positions Halyard as a trusted authority in elite education guidance.
Ready to kick-start your project.
We'd love to chat about how we can help. Whether you have a concrete plan or a budding idea, book a discovery call with our co-founder, Will.