The Brief.
Progression Events, a leader in creative production and technical event design, needed a rebrand that truly reflects their originality and inventive approach. The goal was to create a striking, design-led identity that sets them apart in a stagnant market—appealing to high-end event planners, venues, and private clients.
The Solution.
We developed a fresh, vibrant brand identity that showcases Progression Events’ creativity while maintaining a premium feel. Breaking away from the industry’s corporate sameness, the new look embraces dynamic colours, expressive graphics, and a design-first approach. The result is a brand that feels as creative as the experiences they produce.
Confident sans-serif typefaces bring clarity and professionalism, while nuanced details add a touch of personality to match the brand’s creative edge.
Vibrant tints sit beside grounded neutrals, offering contrast and flexibility. The palette adapts seamlessly, whether amplifying energy or creating moments of calm.
The oversized repeated brandmark deliver impact at scale, creating a bold backdrop that captures attention and sets the tone for the brand’s energy.
A flexible system of interlocking forms, designed to scale up or break down into detail. It gives Progression a visual language that adapts to any space or format.
Ready to kick-start your project.
We'd love to chat about how we can help. Whether you have a concrete plan or a budding idea, book a discovery call with our co-founder, Will.